Follow these critical content tips if you want a shot of getting any organic search rankings for your website.
The headline needs to grab attention.
Content needs to be simple, to the point and written with the client in mind.
The body of the content or post must live up to the headline or page title.
State your conclusion at the beginning of the page or post.
Create article headers to organize your ideas
Remember- people make decisions based on emotion.
Bonus Tip #1: Create content by commenting on an article someone else wrote.
Bonus Tip #2: Record yourself
These are the basics, but it’s a starting point. These tips work for website content and blogs.
Another important reason to have good content is having useful and important information available for email newsletters and quality content for social media outlets.
If you need more advanced help, I can assist you with moving on to more tailored techniques for your business content.
6 Critical Tips
1. The headline needs to grab attention.
There is no point in creating an informational and amazing article if the headline does not grab attention! Pick the headline first, map out content headers and then go for it by adding the detailed information.
So many of my clients struggle with writing content because it feels so ominous. My advice is to break it down: headline, headers and then the important information, step away, edit, post, then edit again, save and then edit. That’s the way it works.
I’ve compiled a list of killer headlines that have been tested and rated to help you.
Another tip is to make sure your headline contains important keywords and that you use the keywords in the content. Just think about how you use the […]