720-583-3761|katie@zipmediablog.com

Content Tips

The Best Times To Post Your Blog On Social Media

After spending hours creating the perfect blog post, you want to maximize your efforts by using social media to share your hard work, to those who might be interested in reading it. So picking the best times to push it out onto social media makes sense.
In this post, I provide an easy way to remember when to post on social media for maximum exposure.  I’ve collected as much data as I could and made my conclusions to which I am sharing with you.
You will find an easy way to remember when you should post to almost all social media.  I’ve detailed a few social media options based on what the majority of my clients use for their business.
When I work with clients, we come up with a content calendar of what to create, when to create it and then when to share it. Content creation is an ongoing process so keep a file of ideas it will come in handy.  I also assist clients with choosing the right resources for information. The internet is vast with information and with “experts” so choosing the right sources is important.
Creating online content is also important for email newsletters to continually engage your readers.
I do the work, and you and my clients can benefit.  It’s my area of expertise, and I love to do it.
Midweek midday
There it is!  Midweek Midday!  Across the board that is the best time to post!
Most engagement happens during the day, but if you are wondering if you should post early or late, Don’t! Use that time to live your life.
The consensus on when is the best time and day to post comes from companies like Sprout Social, Hootsuite, Social Media Examiner, Hubspot, Marketo, […]

By |January 2nd, 2020|Content Tips, Social Media Tips|0 Comments|
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6 Critical Tips To Creating Website Content

Follow these critical content tips if you want a shot of getting any organic search rankings for your website.

The headline needs to grab attention.
Content needs to be simple, to the point and written with the client in mind.
The body of the content or post must live up to the headline or page title.
State your conclusion at the beginning of the page or post.
Create article headers to organize your ideas
Remember- people make decisions based on emotion.
Bonus Tip #1: Create content by commenting on an article someone else wrote.
Bonus Tip #2: Record yourself

These are the basics, but it’s a starting point. These tips work for website content and blogs.

Another important reason to have good content is having useful and important information available for email newsletters and quality content for social media outlets.

If you need more advanced help, I can assist you with moving on to more tailored techniques for your business content.
6 Critical Tips
1. The headline needs to grab attention.
There is no point in creating an informational and amazing article if the headline does not grab attention!  Pick the headline first, map out content headers and then go for it by adding the detailed information.

So many of my clients struggle with writing content because it feels so ominous.  My advice is to break it down: headline, headers and then the important information, step away, edit, post, then edit again, save and then edit.  That’s the way it works.

I’ve compiled a list of killer headlines that have been tested and rated to help you.

Another tip is to make sure your headline contains important keywords and that you use the keywords in the content.  Just think about how you use the […]

By |December 18th, 2019|Blogging Tips, Content Tips|3 Comments|
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Creating Killer Headlines

Killer headlines are crucial to blogging.
The purpose of a killer headlines is to attract attention within seconds and pull them into your article and website. Therein lies the power of an amazing headline.
One of the most essential elements of a killer headline is it must stand on its own.
Listed in this blog are some of the top headlines and headline examples.
It’s beneficial to pick a great headline first and then add your content to it.  The next step in creating the best blog is to adding paragraph headers so you can organize your content.

I’m a fan of using humor to grab and explain- I respond well to those types of headlines, but I do like vital information to enhance what I am reading, and I am not alone.
I’ve compiled the types of headlines that attract attention.

People love numbered lists:            7 Habits, 5 ideas, 3 pitfalls etc
They love resource lists:           7 ways, 7 secrets, 7 things
They read Warnings or Cautions:       Top 10 mistakes, 11 warning signs
What’s New?  We are addicted to new:       5 new ideas to create more followers,
How to’s:  How to implies a solution to a problem:      How to finalize your Divorce in 5 quick steps.
“You can do it”  Adds intrigue:      You can solve your families financial crisis
Ask a Question;  make sure you know the answer!       Does staying in an unhappy marriage benefit your children?
Fear:  Fear and greed are the primary motivators:       “4 Phrases that age you.”
Astonishing Facts:       1 in 2 marriages end in Divorce, World wastes 30% of its food
Controversy:  Controversy […]

By |December 1st, 2019|Blogging Tips, Content Tips, Social Media Tips|2 Comments|
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